Of all the design work I do my favorite has to be complete branding projects so am very excited to be working with Peter Meder and Company, a Chicago based, executive talent acquisition firm.
More to come soon!
This week has seen some quite spectacular storm roll through St Louis. I had the misfortune of having my house stuck by lightening Tuesday night. Aside from the ear splitting bang, the strike blew a chunk out of my garage, tripped every fuse in my fuse box, and fried my phones and DSL modem to the land of complete non function. A nearby tree was also stuck and now bears an impressive scar.
After dealing with all this commotion yesterday it got me thinking about the computer “what if’s”. Here is a handy list of three easy tips to help prevent a catastrophic storm induced disaster.
2010 © St Louis Web Designer
When I first started this blog back in 2005 it was an experiment and educational process. I could see their potential and what better way to learn than start one for my own company. Over the last five years my blog has evolved and grown into an invaluable tool for attracting site visitors and generating leads.
Blogger was a nice easy platform to start on and I used one of their templates, modifying it to reflect some very simple Indigo Image brand elements. As you can see (thanks to the way back machine) it was pretty basic stand alone application.
When I saw the amount of traffic visiting it became imperative to incorporate the main site’s navigation into the template from a usability standpoint . I developed a header which created a seamless transition from blog to the rest of the site and vice versa and had a consistent branded feel. I also introduced subject categories to better organize the ever growing content and give the visitor a different avenue to explore.
The momentum for the 3rd generation came from a complete site redesign. I took advantage of this to better position the blog subscription and offered users a number of ways to subscribe. The 3rd generation was originally powered by blogger but has been recently switched to WordPress ( this was due to blogger withdrawing FTP support). The switch to WordPress has made it easier to introduce additional functionality like a blog search (this is such an easy way for me to look up older posts) and better manage things like blog categories.
So what’s in store for the 4th generation? I will definitely be taking advantage of the functionality offered by WordPress and some ideas are certainly beginning to formulate but not quite there yet. My main objective still remains the same though, but they are secret so I will keep them to myself!
2010 © St Louis Web Designer